Partners
Founded nearly a century ago by French chemist Eugne Schueller, L'Oréal is the world leader in beauty products, and concentrates its activities on five core businesses with strong technological added value: hair colour, hair-care, skin-care, make-up and perfume.
Developed in New York, Paris and Tokyo, our prestigious leading brands reflect different lifestyles around the world. L'Oréal Paris, Garnier, Maybelline, Soft Sheen - Carson, L'Oréal Professionnel, Kérastase, Redken, Matrix, Lancme, Helena Rubinstein, Biotherm, Ralph Lauren, Giorgio Armani, Cacharel, Shu Uemura, Kiehls, Vichy, La Roche-Posay, Sanoflore, and The Body Shop, all of our brands stem from cutting-edge research. We are present in all distribution channels: mass market, personal care stores, hairdressing salons, pharmacies and para-pharmacies, department stores, perfumeries, travel retail, mail order and e-commerce.
Cosmetics sales reached over 15,8 billion euros in 2006 (including The Body Shop) and the Group's operating profit increased by 11,9% compared to 2005. Present in more than 130 countries, the Group employs over 60,851 people.
Research and innovation are at the core of L'Oréal's strategy. The Group has highly advanced research capabilities which have enabled it to develop more than 120 new molecules over a period of 40 years.
L'Oréal's growth model is built on strong and lasting growth in sales, which enables vital investments in research and ensures the global reach of the Group's brands. It is accompanied by a determined policy of improving industrial productivity, keeping down purchasing costs, and limiting non-productive costs.
This strategy, implemented on a continuous basis, led to L'Oréal's operating profit reaching double-digit growth in 2006.
By integrating new brands, through our acquisition strategy, we aim to prepare L'Oréal for the future by providing new areas for expansion, both geographically and in new lines of development.
For more information, please visit http://www.loreal.com
