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Business Week

StratX is a unique consulting and management development group that brings together disciplines from leading business schools, management consultants and learning design specialists. Founded by INSEAD Marketing Professor, Jean-Claude Larréché, StratX aim is to help leading international corporations achieve profitable and sustainable growth along three dimensions: Marketing Excellence, Customer Focus and Value Innovation.

Moreover, StratX approach mobilizes a group of individuals behind a common goal with a common language to achieve results. StratX offers training solutions that include advanced business simulations, interactive concept discussions, team project work and a host of other traditional and online learning opportunities. Over the past twenty years, StratX R&D team has designed and developed a portfolio of world-class business simulations, including Markstrat Online and Markops Online.

Over five hundred universities and business schools offer courses using Markstrat around the globe. This year, 27 of the Top 30 Worldwide Business Schools are continuing their long-term Markstrat partnership with StratX. The success of Markstrat is largely due to word-of-mouth and the simulation has become a standard in business education in both the academic and corporate setting. StratX is now working in close cooperation with Professors Kim and Mauborgne, from INSEAD, to develop the Blue Ocean Strategy Simulation, a leading-edge business simulation aimed at illustrating the key concepts & tools developed in their international best selling book Blue Ocean Strategy, Harvard Business School Press.

With a network in Europe, North America and Japan, StratX consultants work with clients such as LOréal, General Electric, Pfizer, Siemens, ABN AMRO, General Motors and Boeing.
Please visit http://www.stratx.com/ or http://www.stratxsimulations.com/ for further information